What to Say to Get the Interview

When you reach the Hiring Manager, you need to be fully prepared with a structured script. It's time for action and brevity. The best thing you can do is have a ready script that you can rely on—but don't use a script as something to actually recite from. It is merely a dress rehearsal—to give structure to your call so that you are fully prepared to cover all the key points.

Although the basic approach can be altered, you should follow this structure to keep your calls brief, yet productive:

  1. Introduction — who you are
  2. Purpose — why you are calling
  3. Summary — a brief summary of your potential benefits
  4. Action — the step(s) to be taken

Following are two primary approaches that can be used with this structure: the direct approach and the indirect approach.